We founded Sneakers In Finland in 2017. The idea came from our own need. We have always liked colors, but we couldn't find cool, colorful shoes anywhere. At that time, there was no reliable purchasing channel for new and used authentic sneakers in Finland. Ordering from foreign online stores was difficult, expensive and slow.

Later, new streetwear brands, which are rarer in Finland, have also joined.

In the summer of 2023, we opened a brick-and-mortar store in the center of Helsinki at Liisankatu 21. There we have also been able to meet you, our amazing customers and partners, face to face. It's really cool to have been able to create something unique and inspiring for the Finnish streetwear community. Thank you to everyone who has been on our journey and the journey continues!

Eero and Lauri

The founders of Sneakers in Finland